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E-Commerce

It’s safe to say that e-commerce is a big deal in China. Let’s face it, with more than $14bn being spent online in under 48 hours during last year’s Single’s Day shopping festival, this is not a market to miss out on.

We use our knowledge and experience of both markets to match western brands with the most appropriate E-commerce providers in China. We know this can be a somewhat daunting process, but we’ll be there every step of the way, from the initial paper-work through to the big launch.

Digital Content

Successful social media campaigns don’t just happen by accident. We create professional, insightful campaigns that appeal to the Chinese market.

But we certainly don’t just take your campaign and translate it into the relevant language – far from it. We carefully craft innovative, creative social media campaigns, which embody your values and convey your messages.

And there’s no denying that our approach works – our client list speaks for itself. We currently manage the Chinese social media accounts for names such as the Premier League, Wimbledon, and Wayne Rooney.

 

Marketing & PR

We help you to identify the right branding and marketing strategies. China is a highly competitive market and it is vital to have your voice heard by the right audience.

Our relationships with major Chinese media platforms and China’s state broadcaster CCTV have helped many of our clients reach new and desired audiences.

Our team in China can also help in organising local events, shows and press conferences.

Web Development & Audit

Where do you go when you want to search for something online? Google, right? Not in China – Google is nowhere to be seen.

We can provide accurate data from local search engines, such as Baidu, to help you to understand how many people in China are visiting your website, when, where, how, and why.

If your website isn’t hosted in China, it’s more than likely that you’re losing potential customers before they even reach your homepage. We’ll assess you website download speeds and set you up on a quick, Chinese server to enhance your download speeds and optimise your results.

Video Production

In today’s fast-paced environment, content isn’t read, it’s watched. So, if you want your brand to be relevant, accessible, and engaging, you need to embrace this culture.

We create cool, contemporary video content, which is tailor-made for use on Chinese platforms.

For example, as part of our campaign for Wimbledon 2015, we produced a daily Mandarin video diary to give Chinese fans a behind-the-scenes insight into The Championships.

Our creative thinking is mobile-first. After all, with PC traffic decreasing by 15% each year, and mobile traffic increasing by 20% each year, China is very much a mobile market.